Kais Al Ahmad is a problem solver who sees inefficiencies not as roadblocks, but as opportunities to create smarter, more effective solutions. His ability to streamline operations and rethink traditional business models has shaped his career across multiple industries. The Saudi-born entrepreneur made his start in Ottawa with Jani-King, where he quickly became one of the largest franchise owners nationally. Over the years, the Al Ahmad family diversified their entrepreneurial pursuits, establishing a presence across various industries. Their ventures have included a coffee shop, a clothing store, a grocery store, a delivery concession with Wonder Bread Canada, and a portfolio of multi-residential housing rentals, situated on the University of Ottawa campus. But Kais’ ambitions took him beyond Canada—he moved to Dubai and worked on large-scale government IT projects, including e-Government solutions like visa issuance, e-sign security cards, and digital identity systems.
After a decade in Dubai’s fast-paced corporate world, Kais returned to Ottawa with a clear vision: to create a business built on fairness, efficiency, and transparency. That’s where Sensible Avenue comes in. After years of experience as a service provider for homes and offices, Kais saw the flaws in the home and business service industry—unclear pricing, unreliable service, and underpaid workers—and he decided to fix them. “I wanted to build something that gives both workers and clients peace of mind.” He explains. “No more hidden fees, no more guesswork—just fair, honest service that people can rely on.” Today, Sensible Avenue is leading a new standard in service, using cutting-edge technology to bring accountability to cleaning, maintenance, caregiving, and beyond.
A Smarter Approach to Service in Ottawa
Sensible Avenue eliminates common frustrations in service industries such as home care, facilities maintenance, housekeeping, contracting, handyman services and logistical assistance. Prices remain consistent without unexpected hidden fees, and workers are compensated fairly in accordance with Canadian law. The company acts as a bridge, ensuring accountability and transparency at every step.
- GPS-Tracked Service & Billing: Clients only pay for the exact minutes worked—no rounding up, no hidden fees. “It’s about accuracy and fairness. You get exactly what you pay for, and workers get paid exactly what they worked,” Kais says.
- Body Camera Technology: In partnership with Motorola Solutions Canada Inc., Sensible Avenue uses body cameras to ensure transparency, quality control, and security. “It’s an extra layer of protection for both our clients and our workers. No one should feel uncertain about the service they’re getting or the job they’re doing.”
- Fair Wages & Ethical Payroll: No cash deals, no underpayment—workers are paid properly for every minute worked. “If you take care of your team, they’ll take care of your clients. That’s how you build trust,” shares Kais.
- Beyond Cleaning: Sensible Avenue is expanding its tech-backed model to include home nursing, caregiving, and maintenance. “We’re looking at the bigger picture—where else can we bring this level of transparency and efficiency?”
This approach eliminates overcharging, protects workers, and gives clients confidence that they’re receiving exactly what they paid for.
Kais Al Ahmad, founder of Sensible Avenue, is redefining service industry standards with technology-driven transparency and ethical business practices.
A Partnership With Motorola: Setting a New Standard for Accountability
One of Sensible Avenue’s biggest innovations is its partnership with Motorola Solutions Canada Inc. Body cameras provide real-time monitoring, allowing clients to see services as they happen. Imagine being at work or running errands while still having full visibility into the job being done in your home—ensuring everything meets your expectations without having to be there in person. This ensures quality, prevents disputes, and protects both workers and customers.
By integrating this technology, Sensible Avenue is leading a shift toward transparency in service-based industries. No more uncertainty—just clear, recorded proof of work done right. “People deserve to know that the job they’re paying for is being done right. With this technology, they can see it for themselves,’ Kais says.
Kais believes this is just the beginning. ‘We are not just improving service industries—we are modernizing them with IT solutions that ensure efficiency and transparency,’ he notes. “The goal is to expand the Sensible Avenue model into other service industries where efficiency and fairness are lacking,” Kais explains. “We’re exploring new partnerships and technology integrations that will continue to push industry standards forward.”
Kais Ahmad, founder of Sensible Avenue, alongside a member of Ottawa Police Services as he explores potential partnerships to enhance security and accountability in service industries.
Looking ahead, Sensible Avenue plans to expand its offerings, including the acquisition of a Service Ontario centre, further integrating e-Government solutions into its technology-driven approach and further refine its technology-backed service model. Kais remains focused on ensuring that every client and worker benefits from a system rooted in trust and accountability. ‘At the end of the day, people want peace of mind. Whether it’s a homeowner hiring a cleaner or a business relying on maintenance services, they should know they’re getting exactly what they paid for—and that the worker is being treated fairly, too.”
Sensible Avenue isn’t just about providing services—it’s about setting a new industry standard where clients, workers, and businesses all benefit.
Services Redefined
Quality, efficiency, integrity
Sensible Avenue, We’ll Take Care It’s not just a tagline—it’s the foundation of a smarter, more transparent way to deliver service, where trust and accountability come first.
