The top-selling Halloween chocolate of all time happens to also be one of the oldest.
Reese’s Peanut Butter Cups have consistently lead the way in sales for years, accounting for over $508 million in sales in October. The peanut butter-chocolate cups sell the most in their single-packaged size, perfect for trick or treaters.
Reese Cups hit the American market in 1928, over 5 years before other majorly popular candies like Snicker’s and M&M’s.
